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Seriously, what do you want? Something for nothing doesn’t exist and unfortunately for many of us, neither does the land of Dairy Queen with its chocolate mountains adorned with peanuts, topped with ice cream and flowing rivers of chocolate and caramel! So let’s just be real for a moment.
You’ve been told all your life that you have this great voice and should be a voice over talent.
That’s not enough!
You’re curious about the possibility of becoming a voice over talent. People have told you that you have a great voice and it’s something you’d like to explore.
You want to be a professional voice over talent. You want to know how to do it right and want to get mentoring from real working voice over professionals who are doing what you want to do.
Now you’re talking!
If you want to be taken seriously, you must have serious intentions. You must clearly define what you want and decide what you are willing to give to get it. It’s quite simple, really. To complete a triathlon you will need to be able to swim, bike, and run. That will require some strength, cardio and endurance training. Additionally, you will need to fuel your body appropriately and have the right gear to complete the event. That will likely mean investing in some professional training to learn and improve your skills in each of the three sports, disciplining yourself to commit to the training regimen – even when you don’t feel like it – and investing in the appropriate gear so you can compete.
To compete as a voice over talent, you will need to be able to record your voice and deliver a variety of scripts, be teachable and directable, invest in professional training to learn and improve upon your skills and create a kickin’ demo. You’ll need to discipline yourself to commit to the training, auditioning, editing and follow-through – even when you don’t feel like it – and invest in the appropriate equipment to get the job done.
You know what you need to do. So what’s holding you back?
You need to want it enough to invest your time, money and energy into making what you want your reality. You need to want it – not your friends or all those people who have told you all your life that you have the most amazing voice. If you don’t want it, investing your time, money and energy into training is simply foolish!
You need to want it and be bold enough to commit to it. If you are not willing to commit to it, you will certainly fail because you will not be willing to give your full effort into making it happen. When you want it enough to commit to it, then the time, money and effort you invest in making it your reality will be an investment you are excited to make in yourself.
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Erik Sheppard – “Today’s Voice” has over 12 years of professional experience, voicing thousands of high profile projects across the globe ranging from corporate presentations to national radio and television campaigns. He is consistently the preferred male voice for many of the most widely recognized corporate, commercial and promotional production companies worldwide. Clients include Verizon Wireless, Citibank, HSBC, American Express, Ebay, MTV and TV Land.
When not in the booth, Erik is an industry blogger, host of “The Erik and Ember Show”, and organizer of the Voiceover Mixer series of networking events. He is the owner and head talent agent of Voice Talent Productions, a New York based agency representing an elite roster of voice talent from around the world. His career and related projects have been profiled in such places as Voice-Over Xtra, Voices.com, Voice123.com, The Voice Over Insider and countless other blogs and podcasts. If it is happening in the voice over industry, chances are Erik is involved.
Erik coaches exclusively through the prestigious Edge Studio headquartered in Manhattan, NY.
Networking is critical to your success as a voice over talent so it pays to become a master networker. While networking is necessary it doesn’t have to be a grueling experience. Here are some tips to help you become a master networker.
Think of people who you know and businesses you frequent. Do a bit of research to find the appropriate contacts and find out what their experience has been with current voice over talent and if they are open to accepting new voice over talent submissions. Pay attention to any clues that may help you to serve them better than their existing talent base.
Look for networking opportunities in your local community where potential decision makers gather. Chamber of Commerce meetings, marketing and advertising gatherings, and local business MeetUp groups are good places to start. Attend these gatherings, introduce yourself and, in the course of the conversation, find out what you can do to help them accomplish their goals better with your voice over services. Then make sure to follow up with these people within 24 to 48 hours after the event using the information you gleaned from your initial introduction.
Contact charities or causes for which you feel a passion. The Animal Humane Society, The American Red Cross, The American Cancer Society, and so many more are wonderful and worthy organizations which you may offer to volunteer your voice for a commercial or event. This gesture has also led to future paid voice over work for me. Attend their events and you will meet other contacts of companies who support these organizations too.
Social Media Marketing is only growing and the people who are hiring voice over talent are using it as a tool to find talent. If you are not yet taking advantage of Facebook, Twitter, LinkedIn, and YouTube you need to do so. Check out SocialMediaVO.com to see what is new in Social Media and Voice Over.
Set a realistic networking goal for yourself and schedule networking events and activities into your calendar. What gets scheduled gets done!
Finally, relax. People are not thinking about you as much as they are thinking about themselves, their challenges and how others perceive them. Make it your goal to make them feel comfortable and important. See how you can help them and they will respond in kind.
Put these tips into practice consistently and you will build a fabulous network and momentum that will continuously feed your business.