Life is too short to let the economy or any other excuse stop you from achieving your goals. The reality is that the economy is going to continue to move through its cycles and plenty of challenges will present themselves in an effort to distract you along the way of reaching your goals. What you need is a game plan and a strategy for dealing with the challenges. If you look at successful people you admire, they are not successful because they never had a plan or encountered a challenge, they are successful because they created a plan and kept their eyes on their goals and not on the obstacles.
This is not to diminish the challenges you may be facing. I am saying this to encourage you. You are not the only one who has obstacles and the obstacles are not larger than your potential to overcome them. It may not be easy, but it will be well worth it.
First and foremost, mind your business. Decide exactly what you want to achieve. Then make a game plane to work through the obstacles. Tougher economic times may require some creativity and making smart, calculated financial choices. It may require you to increase your networking and perhaps think of additional ways to serve your clients and increase your value potential. You may choose to work on your skills and get some additional training or seek mentorship from other professionals who are doing what you would like to do at the level you aspire to achieve.
Then isolate yourself from unnecessary distractions. Your time is valuable and you must choose how you leverage it. The time you allocate to social media, advertising and networking must be purposeful and deliberate. You may need to increase the time you spend doing auditions or you may need to choose your auditions more carefully. Be sure to allocate time to yourself and your family too, as tougher times – regardless of the stressors – often distract us from what really matters in the end.
You can choose to make excuses or you can choose to make your voice over business flourish. The decision is yours.
To your success!