Ever heard of a crash diet in packaging? Well, plastic soft drink bottles have been slimming down for years. Take today’s popular tow-liter bottles. They’re 27% lighter than they were in 1990, but still as strong and shatter resistant as ever. And, these leaner plastic bottles reduce the need for millions of pounds of packaging, helping to conserve prescious natural resources. To learn more about the benefits of packaging and our environment, contact the American Plastics Council at 1-800-2-HELP-90.