Do you think a four-star restaurant chef panicked over the new McDonald’s value menu? Could you picture him in the kitchen sweating bullets, worrying that his loyal customers will abandon his Filet Mignon for McDonald’s Filet-O-Fish? Of course not! The odds of something like that ever happening in real-life are ridiculously low, right? But, why [...]
When it comes to growing their businesses, there are too many people that seem to focus on following the Law of Large Numbers. They feel as if the more customers and clients they are able to have, the more successful their business will become due to all of the work that they will be receiving. It [...]
Yeah, I know exactly what you're thinking right now. After you read the title of this blog, you probably thought, "Oh man! It's yet ANOTHER blog about lowballing in the voiceover industry!" I know you might find it ironic and even a little funny that I have already made a post advising people to stop blogging [...]
Do you remember how you treated your very first client? You probably spent hours each day trying to stay in contact with them – through phone, e-mail, text or whatever other form of technology you had available at that time. You were interested in getting to know everything about them, personally and professionally, and made yourself [...]
The U.S. Bureau of Labor Statistics recently reported that companies collectively lose close to $3 billion on a yearly basis because of the negativity within the workplace that is manifested through the attitudes and behavior reflected within the work environment. Can you imagine how much you would be able to do for your business and for [...]
1.) You’re taking your clients for granted: You’ve built up a solid clientele, and now you’re assuming they’re always going to be there. This can be a dangerous assumption when it comes to developing your professional career as a voiceover artist. Never assume that those regular clients are going to be eternally consistent. This is a [...]
Two people decide to open their own separate restaurants on the same street. Both restaurants serve the same type of food and drinks and they both are able to satisfy their customers. If you’re hungry, going to either restaurant would satisfy your appetite. One of the biggest differences is that one restaurant charges more for their [...]
Terry Daniel, voiceover artist and coach discusses the world of voiceover talent on FOX 9 News in Minneapolis. The Art of the Voiceover: MyFoxTWINCITIES.com
How many times have we said the phrase “Ah, it’s good enough” when we knew darn well that is wasn’t? God knows, I have been guilty of that myself. Mediocrity should be illegal in this country. A crime punishable by a slap in the face and a kick in the ass! Okay, I’m kidding. Sort of. [...]
The Holidays are upon us in full swing and, in all of the hustle and bustle, it’s easy to feel overwhelmed and perhaps quite tempting to forego sending out cards to family and friends, much less business associates. Big mistake. Here’s the deal. If you want to be a top of mind voice over talent, you [...]
